USA CURLING SPONSOR SPOTLIGHT: THE DALE’S FAMILY OF BEERS
Photo by: C. Kerns Photography
[EDEN PRAIRIE, MN, January 29, 2025] — As the country looks forward to a focus on winter sport, USA Curling is pleased to recognize the Dale’s family of beers for its support of USA Curling and the Olympians who will represent the United States.
Through its partnership with USA Curling, Dale’s Beer is supporting the sport’s growth, celebrating the social aspects of the game, and supporting our nation’s elite curlers. The brand’s backing helps shine a spotlight on USA Curling athletes as prepare to compete on the world’s most prestigious winter sports stage.
“Curling is a sport built on grit, strategy, and camaraderie—values that align perfectly with Dale’s Beer,” said Aaron Baker, Brand Director of Dale’s and Oskar Blues Brewery. “We’re proud to stand behind these athletes as they chase their lifelong dreams and represent the country.”
Dale’s Beer has long embraced an active lifestyle and the shared experiences that bring people together—whether at the trailhead, the curling rink, or at a Watch Party celebrating their favorite winter sport. Its support of USA Curling reflects the brand’s belief in authentic sport, passionate fans, and the power of community.
“Our athletes had dedicated years of hard work toward reaching their ultimate goal in February, ” said USA Curling CEO Dean Gemmell. “Support from sponsors like Dale’s plays a critical role as we promote our sport and its community, and celebrate our teams as they compete on the biggest international stage.”
About USA Curling
Founded in 1958 and headquartered in Eden Prairie, Minnesota, USA Curling is the National Governing body for the Olympic sport of curling and the Paralympic sport of wheelchair curling in the United States. The mission of USA Curling is to grow, strengthen, and advocate for the Olympic and Paralympic sport of curling in the United States by prioritizing accessibility and programmatic development from grassroots to podium. USA Curling is a proud member of World Curling and the United States Olympic & Paralympic Committee. To learn more, visit usacurling.org.
